SKU-Level Attribution: Connecting AI Citations to Product Revenue
Channel-level attribution says "AI drove X revenue." SKU-level attribution says which products AI recommends, which are invisible, and what the revenue impact is per product.
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Channel-level attribution says "AI drove X revenue." SKU-level attribution says which products AI recommends, which are invisible, and what the revenue impact is per product.
AI search engines recommend products to millions daily. Most brands can't measure the revenue impact. This guide explains how to build an attribution framework from crawler intelligence to SKU-level sales.